Equally interesting - and I'm quite impressed by this - Fine Gael are using time-current ads - their ad below suggests that people watch an address from the Fine Gael leader, Enda Kenny, this evening.
Tuesday, February 8, 2011
Fianna Fail now targeting Fine Gael
In an update to my last blog post, I have noticed that the term "Fine Gael" is now being targeted by Fianna Fail in their AdWords. They'll find it a lot higher CPC-wise (cost per click) to outrank "Fine Gael" though - as no doubt they'll have a much lower Quality Score (QS) which affects the cost of your ads.
Equally interesting - and I'm quite impressed by this - Fine Gael are using time-current ads - their ad below suggests that people watch an address from the Fine Gael leader, Enda Kenny, this evening.
Equally interesting - and I'm quite impressed by this - Fine Gael are using time-current ads - their ad below suggests that people watch an address from the Fine Gael leader, Enda Kenny, this evening.
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It seems to me that Fine Gael are one crucial step ahead of Fianna Fail in this regard. Their on line campaign is obviously more organised.
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